28 May 10

The 3 things you must know in media this week....

Welcome to MediaCom's weekly bulletin outlining the three things you need to know in the world of media each week.

91% of consumers would be unwilling to pay for access to the Times Online.
http://www.brandrepublic.com/News/1006144/90-consumers-not-pay-2-week-Times-Online/

The BBC has revealed a new version of its iPlayer that enables users to share content through social media sites such as facebook and twitter.
http://www.brandrepublic.com/News/1006034/BBC-taps-social-media-frenzy-new-iPlayer/

ITV has agreed to pay significant compensation to Nike after cutting short the premiere of its 3-minute World Cup advert.
http://www.brandrepublic.com/News/1005664/ITV-forced-pay-Nikes-World-Cup-ad-howler//