Thursday, 30/06/16

MediaCom Edinburgh Awarded Platinum For Outstanding Professional Development

CPD Platinum
MediaCom Edinburgh alongside only 15 other IPA member agencies have been awarded Platinum accreditation for their excellent Continuous Professional Development (CPD) programmes.

Platinum is received after sustaining CPD Gold for four years in any five-year period. Within their entry they must provide evidence that they take a holistic approach to professional development regardless of the size of available budget. They show creativity in building an energetic learning culture, in support of real business objectives and the development of their people. The agencies must also provide clear evidence that CPD practise is not merely an add-on to operations but lies at the heart of their business, fuelling commercial success.
Says Patrick Mills, Director of Professional Development, IPA, "CPD Platinum is the byword for excellence in people development and excellence in people is good for business. Congratulations to all the Platinum agencies who have exceptionally proved their long-term approach to people development and a strong culture of CPD."
The IPA cited as follows: "MediaCom Edinburgh has a hugely impressive CPD programme that clearly delivers great results across all aspects of the agency. 'People first, better results' is their positioning and is also very clear in their culture."